Historically altcoin price fluctuations had a positive correlation with bitcoin price movements. This meant that if bitcoin price increased, you would soon expect the altcoin prices to increase, but recently bitcoin price and altcoin prices seem to be independent. Factors that drive price of an altcoin are interest around the altcoin, if there is an upgrade coming up, listing on prominent and trusted crypto exchanges and new partnerships formed by the altcoin.
Altcoin adoption has a major role in positive price increases, adoption is hugely influenced by the use cases of the coin. Spreading of FUD by media, negative press from influential people, banning of crypto by certain countries (regulation) and hacking of altcoin and exchange platforms has a negative effect on altcoin prices.
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Disclaimer: The content on this page should not be taken as financial advice. Never invest what you can’t afford to lose as the cryptocurrency market is volatile. Always research as much as possible before buying any coin.